Elon Musk red-faced as police halt Twitter sign removal leaving company called ‘ER’
The headquarters of Twitter was left with a sign saying “ER” after San Francisco Police interrupted the physical rebrand of the social media platform’s offices. The new name, “X”, was later projected onto the building as night fell. The operation to take down the old sign was put on hold on Monday afternoon after Mr Musk didn’t obtain the correct permits for the crane that had been placed on the street, blocking traffic, according to a witness. “Welp, @twitter name so coming off the building right now but @elonmusk didn’t get permit for the equipment on the street so @SFPD is shutting it down,” Wayne Sutton tweeted from the scene. A San Francisco Police Department spokesperson told The Daily Beast that they had responded to “a report of a possible unpermitted street closure. Through their investigation officers were able to determine that no crime was committed, and this incident was not a police matter”. The name change has led to the social media platform dropping in value by between $4bn and $20bn, according to Bloomberg. The move has also been mocked as uninspired. “The old Twitter logo was open, accessible, instantly recognisable around the world. This new one looks like the logo of a seedy suburban strip club. Devoid of colour, bland, generic... BORING! This is branding suicide!” CM Kosemen wrote. “Taking one of the most recognizable brand names in the world and changing it to X is unfathomably dumb. Sounds like a porn site and the logo looks like the emblem to a bad Call of Duty gamebattles team from 2008,” YouTuber Charlie White wrote. “Gonna be honest this new widget design looks like an app for a membership-only human trafficking gentlemen’s club headquartered in Budapest,” one user said. “Musk doesn’t have the money or the staff to meaningfully update or even fix Twitter, so he’s making the cheapest, smallest tweak he can – literally swapping out a GIF file - that grabs the biggest headlines. It’s nothing but a cheap, meaningless play to get his name in the press,” comedian Adam Conover added. Mr Musk wrote on Sunday about wanting “a good enough X logo,” prompting his supporters to offer their suggestions. Sawyer Merritt posted several, with Mr Musk choosing one of them, saying: “Going with minimalist art deco on the upper right. Probably changes later, certainly will be refined.” The new logo is very similar to a generic Unicode character, which is an international symbol that would be impossible to trademark, the founder of Bellingcat, Eliot Higgins, noted. Meta, the operator of X competitor Threads, and Microsoft both own versions of the X symbol, which could possibly lead to legal disputes. “Twitter Japan apparently legally cannot change their rebranding to ‘X Japan’ because the Jrock band X JAPAN owns the rights to the name. How funny would it be if Yoshiki is the one who saves us all from this awful rebranding move? LOL,” one user noted. “I’m not a [copyright] lawyer but I think he should have figured out if he owned the name before changing it,” Vanity Fair special correspondent Molly Jong-Fast wrote. “Twitter was acquired by X Corp both to ensure freedom of speech and as an accelerant for X, the everything app,” Mr Musk wrote on Monday. “This is not simply a company renaming itself, but doing the same thing. The Twitter name made sense when it was just 140 character messages going back and forth – like birds tweeting – but now you can post almost anything, including several hours of video.” Mr Musk claimed that users would soon have the “ability to conduct your entire financial world” on the app. “The Twitter name does not make sense in that context, so we must bid adieu to the bird,” he said. Mr Musk has reportedly been fond of the letter X for decades, co-founding an online bank called x.com in 1999, which later merged and grew into what is now PayPal. Read More Elon Musk’s ‘X’ already trademarked by Mark Zuckerberg’s Meta for ‘social networking services’ TikTok launches text-only posts as social media innovation race heats up Twitter to X: Why Elon Musk rebranded the social networking platform Elon Musk’s ‘X’ is already trademarked by Mark Zuckerberg Twitter to X: Why Elon Musk rebranded the social networking platform Twitter rebrands to X as Elon Musk loses iconic bird logo
2023-07-25 23:47
Meta begins blocking news access on its platforms in Canada
Meta has begun to remove news content from Facebook and Instagram in Canada, the social media giant said Tuesday, in response to recently passed legislation in the country that requires tech companies to negotiate payments to news organizations for hosting their content.
2023-08-02 03:17
Lenovo Flex 3 Chromebook Review
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Russia fines Telegram and Viber over war-related content
The companies behind the Telegram and Viber messaging apps were fined by a Moscow court on Tuesday for
2023-06-20 18:18
Few ways to force OpenAI governance changes
By Jody Godoy (Reuters) -Few people can force OpenAI to change governance at the crisis-stricken artificial-intelligence company, and the head
2023-11-22 10:59
Supreme Court avoids ruling on law shielding internet companies from being sued for what users post
The Supreme Court has sided with Google, Twitter and Facebook in lawsuits seeking to hold them liable for terrorist attacks
2023-05-19 01:22
Alex Gorsky Joins Neurotech’s Board as Lead Director
CUMBERLAND, R.I.--(BUSINESS WIRE)--Sep 13, 2023--
2023-09-13 19:29
Mysterious holes discovered on the outside of the International Space Station
If there’s one thing astronauts don’t want to face when out in the endless expanse of space, it’s signs that their station is being sabotaged. And yet, cosmonauts Oleg Kononenko and Nikolai Chubwere forced to face a strange phenomenon during a spacewalk last week. The pair exited the International Space Station (ISS) on Wednesday to fix a radiator which had sprung a leak. And while they were out, they were met by a close encounter of a very strange kind. Inspecting the source of the leak during their outing, Kononenko reported seeing a number of holes on the radiator panel. "The holes have very even edges, like they've been drilled through," he told Moscow Mission Control, according to Space.com. "There are lots of them. They are spread in a chaotic manner." The cosmonauts were given tissues and cloths to soak up any fluid that had seeped out of the radiator, with the pool of liquid coolant described as a growing “blob”. However, Kononenko got so close to the “blob” that one of his tethers became contaminated. This meant that it had to be bagged up and discarded outside the ISS before the cosmonauts could go back inside. The external radiator was mounted on the outside of Russia’s Nauka module – home to a multipurpose laboratory – which was launched in 2021. It was used as a backup to another radiator which regulates the temperature inside the lab. Kononenko and Chub closed a number of valves to cut off the external radiator from its ammonia supply, and it’s believed that the “blob” formed from residual ammonia that was disturbed when the valves were being shut. The toxic liquid certainly wouldn’t have been welcome on board the space station, hence why the two colleagues embarked upon their spacewalk armed with cloths to wipe down their spacesuits and tools. Russian engineers on the ground will use the data they collected to further investigate the cause of the leak and figure out how to fix the radiator. The question now is will they be able to work out where those mysterious little holes came from? Sign up for our free Indy100 weekly newsletter Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings
2023-10-29 23:48
Artificial intelligence e discusses ways for humans to ride a 'coming wave' of new technology
If you have watched a telecast involving basketball superstar LeBron James during the past 20 years, you probably have heard an announcer declare: “You can’t stop him, you can only hope to contain him.”
2023-09-11 20:24
Who is Eunice Newton Foote? The scientist celebrated in today's Google Doodle
We talk about climate change and the devastating effects of greenhouse gases on a daily basis, yet many of us have never heard of Eunice Newton Foote. The American scientist was the first person to realise the alarming impact of carbon dioxide in the atmosphere, all the way back in 1856. So, to mark what would have been her 204th birthday, Google has dedicated today’s Doodle to the environmental pioneer. Head to the search engine and you’ll find an 11-part slideshow explaining Foote’s most significant work. Sign up for our free Indy100 weekly newsletter It goes on to point out that her research was largely ignored for almost 100 years, and credits her with being the first person to “plant a seed of interest in the issue of climate change”. And for anyone wondering, her surname is no coincidence: her father was allegedly a distant relative of Sir Isaac Newton. In a blurb to its Doodle, Google points out that whilst science was Foote’s lifelong passion, she also dedicated time to campaigning for women’s rights. In 1848, she attended the first Woman’s Rights Convention in Seneca Falls, New York State and became the fifth signatory of the Declaration of Sentiments — which demanded equality for women in social and legal status. Back then, women were largely shunned from the scientific community, but this didn’t stop Foote from conducting experiments on her own. After placing mercury thermometers in glass cylinders, she noticed that the cylinder containing carbon dioxide heated up the most and took the longest to cool down. As a result, she became the first scientist to draw a connection between rising CO2 levels and the warming of the atmosphere. After publishing her findings, Foote wrote a second paper on atmospheric static electricity for the journal ‘Proceedings of the American Association for the Advancement of Science’. These were the first two physics studies to be published by a woman in the US, as Google notes. In 1856, a male scientist presented her work at the annual meeting of the American Association for the Advancement of Science. This then lead to further experiments which uncovered what is now known as the Greenhouse effect. And whilst none of us relish the fact this phenomenon exists, we should be eternally grateful to Foote for flagging it to us, all those years ago. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-07-17 15:48
PM Hun Sen says Facebook reps no longer allowed in Cambodia
Prime Minister Hun Sen has backed down from threats to cut off access to Facebook in Cambodia, even as he declared the company's representatives would no...
2023-07-01 15:17
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