FIFA 23 James Milner EOAE SBC Leaked
FIFA 23 James Milner EOAE SBC has been leaked and it will likely arrive at some point during Ultimate Team of the Season.
2023-06-07 00:29
Tango Networks Launches eSIMs for Microsoft Teams Phone
FRISCO, Texas--(BUSINESS WIRE)--Jun 20, 2023--
2023-06-20 23:46
Take the stress out of applying to jobs with LazyApply — get it for $68 for life
TL;DR: As of May 12, get the LazyApply Job Application Basic: Lifetime License for just
2023-05-12 17:47
Jake Paul gambling advert banned by watchdog as YouTuber has 'strong appeal to under-18s'
Jake Paul is arguably one of the most well-known influencers in the world right now, but unfortunately for gambling firm Ladbrokes, the YouTuber-turned-boxer’s widespread appeal has landed them in a bit of trouble with the UK’s Advertising Standards Authority (ASA). The independent advertising watchdog, which regulates the advertising industry, enforces rules drawn up by the Committee of Advertising Practice (CAP), which has some pretty strict rules when it comes to gambling ads. In addition to requiring said adverts to be “socially responsible” and “protect children … from being harmed or exploited”, the CAP’s code states marketing communications must not be “likely to be of strong appeal to children or young persons, especially by reflecting or being associated with youth culture”. “They must not include a person or character whose example is likely to be followed by those aged under 18 years or who has a strong appeal to those aged under 18,” it reads. After Ladbrokes shared a promoted tweet in February featuring Paul – following his defeat to Tommy Fury – in which Twitter users were encouraged to vote on “what’s next for Jake Paul”, a single complaint was made to the ASA as to whether it may be in breach of the Code. Responding to the ASA’s enquiries, the betting company noted the advert contained no calls to action, promotions or links back to its website – and was “age-gated” so only users who had confirmed their age as being over 18 could see it. Sign up to our free Indy100 weekly newsletter The ad was specifically targeted at users aged 25 and over, receiving close to 16,500 impressions with just over 47 per cent of these being from individuals aged between 20 and 29 years. Ladbrokes also cited demographics for Paul’s following across several social media platforms, showing that the percentage of users aged between 13 and 17 years old was below 20 per cent on Instagram, YouTube and TikTok. On Twitter, zero per cent of his followers were reportedly registered as being under 18. The company also directed ASA to the watchdog’s own guidance on “protecting under-18s” from advertising about gambling and lotteries, in which it states “sports like … boxing … are more adult-oriented and unlikely to be of inherent ‘strong’ appeal” to children and young people. Zing. However, in a decision which saw the regulator uphold the complaint against Ladbrokes, the ASA ruled there was still a responsibility to comply with the rule about not appealing to under-18s because the advert “appeared in a medium where under-18s could not be entirely excluded from the audience”. It continued: “CAP guidance stated that sportspeople involved in clearly adult-oriented sports who were ‘notable’ stars with significant social media and general profiles which made them well-known to under-18s were considered moderate risk in terms of how likely they were to be of strong appeal to under-18s. “We also considered that Jake Paul would primarily be known for making YouTube videos and that he had a large social media following. We acknowledged that he had within the last few years turned to boxing. “However, because of his career on YouTube, we considered that he had a high profile within the sport and was well known outside of the sport and social media.” Although they noted Paul had no followers aged under 18 on Twitter, where the ad was located, the ASA concluded the content creator was still of “inherent strong appeal” to under-18s because “such large numbers” of his followers were in that demographic. They also mentioned Paul’s appearance on the Disney Channel series Bizaardvark between 2016 and 2018 about two teenagers, with the target audience for the show likely to be “around the same age”. As such, they found Paul still had a “strong appeal” to under-18s and that Ladbroke’s advert was “irresponsible”. Not the first time Paul and “irresponsible” have appeared in the same sentence, to be honest… Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-07-05 07:24
Grab a Copy of Windows 11 Home for Less Than $40
Microsoft is really pushing for users to upgrade to Windows 11, and right now it's
2023-05-29 02:22
Fornite vaults Kinetic Boomerang weapon
The Kinetic Boomerang has been replaced by the Sharp Tooth Shotgun.
2023-06-30 20:47
League of Legends Patch 13.10: All Mythic and Legendary Item Changes
Full list of League of Legends Patch 13.10 item changes including new mythics, legendaries, Support, assassin item changes and more.
2023-05-17 03:00
Mitigating ‘extinction’ from AI should be ‘global priority’, experts say
Some of the biggest names in the development of artificial intelligence (AI) have called for global leaders to work towards mitigating the risk of “extinction” from the technology. In a short statement, which did not clarify what they think may become extinct, business and academic leaders said the risks from AI should be treated with the same urgency as pandemics or nuclear war. “Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks such as pandemics and nuclear war,” they said. The statement was organised by the Centre for AI Safety, a San Francisco-based non-profit which aims “to reduce societal-scale risks from AI”. It said the use of AI in warfare could be “extremely harmful” as it could be used to develop new chemical weapons and enhance aerial combat. The letter was signed by some of the biggest names in the field, including Geoffrey Hinton, who is sometimes nicknamed the “Godfather of AI”. The signatories also include Sam Altman and Ilya Sutskever, the chief executive and co-founder respectively of ChatGPT-developer OpenAI. The list also included dozens of academics, senior bosses at companies like Google DeepMind, the co-founder of Skype, and the founders of AI company Anthropic. AI is now in the global consciousness after several firms released new tools allowing users to generate text, images and even computer code by just asking for what they want. Experts say the technology could take over jobs from humans – but this statement warns of an even deeper concern. Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live
2023-05-30 22:26
Kick: Why are popular streamers rapidly moving to Twitch's biggest competitor after xQc's $100M deal?
xQc was part of Twitch's top tier and his ardent followers appear to be following him en masse to Kick after his megadeal with the platform
2023-06-19 20:22
UK opens new probe into Microsoft's purchase of Activision
(Reuters) -Britain's antitrust regulator said on Tuesday it had opened a Phase 1 probe into a newly restructured deal by
2023-08-22 14:20
Women's World Cup: Hosts New Zealand and Australia kick off 2023's summer of football
The 2023 Women's World Cup finally gets underway on Thursday with the two host nations kicking off the tournament and the summer of footballing festivities.
2023-07-19 17:56
Apple Vision Pro: 6 things we love and 3 we don't
This year's Apple WWDC live stream clocked in at just over two hours long, and
2023-06-06 06:28
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